Ebooks & Infographics

Bendetto's Success Story

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KEY SUCCESS FACTORS: Zeroing in on the key value you can provide to customers and translating that into an app. Using the KISS approach (= Keep it Simple, Stupid) to determine app features and executing them perfectly. The fishmonger brought fresh stone crab to the backdoor one evening, so Chef Ben sent out a push notification letting everyone know about his catch of the day. The message went out 5pm and he was sold out of crab by 7pm! " THE RESULTS: Increase in ROI & Customers Retention Installs Increased Steadily to 2,800+ By adding a mobile app to the marketing portfolio, Benedetto's was able to grow the business with 33% every year, for the last 3 years. The simultaneous marketing endeavors, including quality emails, powerful push notifications, and an exciting loyalty program, have allowed Benedetto's to dramatically increase customer retention and engagement. The restaurant also has over a 1000 loyal customers actively using the loyalty program on a regular basis. 2,800+ 1,000+ 33% Downloads Loyalty Users Growth Every Year February 2016 February 2017 June 2016 October 2016 September 2015 3000 1500 0 Lynn Donohue is a Bizness Apps reseller, her most successful app to date was built for Benedetto's Ristorante Italiano.

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