Ebooks & Infographics

Bendetto's Success Story

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Mobile App Helped Local Italian Restaurant Grow 33% Every Year THE CHALLENGE: Build Customer Loyalty & Engagement The mobile strategy was simple: focus on the loyalty program and push notifications, and do these right. If a restaurant is more pricey than usual, a customer might think twice about dining there (even if it is their favorite place). Benedetto's created a loyalty program that overcame this initial barrier by providing customers with a generous reward - a completed mobile punch card can be redeemed for $50. In addition, the owner uses his persuasive writing skills to send out push notifications to these loyal customers. Benedetto's was already successful, but they wanted to build loyalty and engage customers - also outside of the establishment. The owner previously used email campaigns; his forte was writing strong emails that gave rise to his list of 47,000 subscribers. Adding an app to his marketing repertoire would increase engagement even more and add to the restaurant's success. THE SOLUTION: Exciting Loyalty Program & Push Notifications Benedetto's Ristorante Italiano, a local and upscale Italian restaurant, needed a way to build customer loyalty and brand engagement. A mobile app provided a way to engage customers beyond the confines of the establishment through push notifications and a gratifying loyalty program. Now, the restaurant has dramatically increased customer retention, as well as revenue and year-over-year growth. SUCCESS STORY Benedetto's Powered by Bizness Apps

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